Saturday, December 3, 2011

Knee Deep Vintage at Loveday 31

Hey guys!

Holiday season has begun! My Thanksgiving weekend was a blast! I paid a visit with my friend Aiesha to Loveday31 Vintage Boutique in Astoria, Queens.

Once stepping into Loveday31, it feels as if your transported back in the 70's due to Jimi Hendrix, The Rolling Stones, David Bowie and Led Zeppelin, playing in the background. This boutique is a true gem in NYC!

Pictured above is Ivona, the owner of Loveday31 and a dear friend of the family! I had the chance to ask her a few questions before the afternoon rush came in:

How did you get started in the vintage business? 
I was the buyer for Screaming Mimi's NYC for many years.

What made you want to start your own vintage boutique?
My hood was lacking alternative shopping. There was a void to be filled and I wanted to fill it.

How do you buy for your store? Do you attend shows like the Rosebowl? 
What do you look for when purchasing vintage?
I usually travel out of tri-state area. Texas is one of my favorite places for vintage. When shopping I look for an item to be  in perfect condition and to make sense with current trends. Don't get me wrong, even a seasoned buyer will occasionally make a mistake...hence the sale rack outside.

What makes Loveday31 different from the consignment shops 
that claim they have vintage?
All pieced at Loveday are carefully selected and curated. 99% of our merchandise is at least from early 90s late 80s and prior decades. A few new items find their way to our racks but that's because I like them.

Define what is vintage to you? 
Vintage, by my standards is at least 10-15 years old.

What advice would you give anyone looking to open a boutique? 
Whether it's vintage or regular?
Do your homework and be prepared to work your ass off. All the success and all the mistakes are your own.

Do you find that people are buying more vintage due to the economy?
People buy vintage because current fashion is inspired by vintage. They love it because it's unique,  one of a kind, made well and won't fall apart in your next wash. And you don't have to worry that the girl at the party next to you will be wearing the same thing.





Aiesha was debating between the knit dress she is wearing or the green bag.. she went with the green suede lol green is her favorite color!

I went with a fur vest, below is a picture of me wearing it the next day:

Rebel Chic earrings, check out their holiday trunk show on December 10th, at Loveday 31!
Follow Loveday31 on facebook here. I will be covering the Rebel Chic trunk show next week!



  1. wow that place looks so awesome!! i would love it!

  2. i just came across your blog; you have a lot of great pics and info! Loveday 31 seems like such an awesome place! Your blog is super cute I love it! im a new follower!

  3. Hello there sweetie! Thanks for the lovely comment over my blog, and also for following me, it means a lot to me!
    Cute blog, interesting post. I just think you should make the pics larger!
    I'm following you now with Bloglovin'! If you want you can do the same!
    You can come and visit my cooking blog 2 and If you like it you can follow me, but I can't follow you twice because I have both blogs with the same add!
    Hope to hear from you!

    Hope you're having a great day!

    My cooking blog, support me:

    xoxo Kiki

  4. Awesome pics :) Great post!

    Thanks for coming over to my blog and leaving a comment, it's greatly appreciated! :) + Thanks for following!

  5. nice post
    thanks for sharing
    there's a lot of cool stuff


  6. Amazing shop ;) nice blog, xoxo

  7. wow great post , very interesting!

  8. love this post You got a follower :)

  9. love the fur vest you ended up purchasing! i think its really cool that you interviewed the store owner. thanks for following!

  10. thanks for visiting my blog!! i'm so in love with vintage shops!! and your fur vest is looking fab!!


  11. I love all things vintage and esp fashion and jewellery items. love the fur vest on ya! definitely a keep item!

    xo Nav

  12. This shop looks incredible, love the fur gilet you went for x

  13. Wow! This store looks awesome! I love you fur vest!

  14. I am so obsessed with vintage in NYC.

    British style hunters are giving a $150 to one of my readers for christmas. See here:

  15. This store looks incredible, they have so many amazing things, I just love the shoes and belts, so unique! Your have an awesome blog by the way and I am a new follower! Hope you will like my blog and follow back!
    Also make sure and check out my blog for a chance to win a spectacular party dress

    Pop Culture&Fashion Magic

  16. vintage stores are the best. the one's i've been to in philly are hit or miss. crossroads in chicago is probably the best i've seen!

  17. wow, it seems to be a gorgeous shop!

  18. That's a beautiful boutique and enjoyed the interview! Love your fur vest! :D

  19. Love your blog, I'm your newest follower! I hope you'll follow me back and we can keep in touch, I love finding new blogs! xoxo

  20. Great interview. This store look amazing. Wish we had something like it here

  21. whoa this is a great post!
    i will differently stop by into this store! it sounds awesome! thanks for sharing!!
    xx maria

  22. Such a great post dear! Love it :) Mind to follow each other? ^^

  23. Thank you for following me dear, follow you back already ^^

  24. following back :)))very interesting place with nice pieces :))

  25. Hi!!! Thanks for your sweet comment and for following!!! I've followed you back!!! xoxo from Rome

  26. This looks likje such an amazing shop- love the look of that bags and hats!

  27. Hi lovely, you look so pretty!!
    I just found your blog and I like it!!!
    I follow you now!
    I’m very happy if you follow me too.
    You like art and fashion?
    Have a nice day!

    Besos, desde España, Marcela

  28. I love the shop! The pieces are absolutely beautiful. Great interview too, I can't believe how far she travels to get vintage pieces. xo

    Ps - Following you :) xo

  29. Thanks for following :)

    feel free to comment/follow

  30. Awwwww, what a nice vintage shop!!!! Nice post, love yer blog!!!Cheers from vintage shops fan

  31. Nice coverage - I've heard such amazing things about that place!

    xoxo ~ Courtney

  32. inspiring! great post


  33. woooooooowwwwwwwwww amazing shop!!!!!
    cool blog!! I really like this post!
    Passes to see me on my blog and if you like we can follow each other?
    have a wonderful day… keep in touch

  34. I simply love vintage pieces - what a fabulous store!!


  35. I love vintage shopping! It's one of my favorite things to do! This shop looks amazing, full of sweet things. I absolutely love the fur jacket you picked out! Thank you, sweetheart, for your kindness, and you have a new fan now as well:)
    Good luck!

  36. NICE! I love interviews! You have inspired me to go interview my local shops in town! What is the price range of this shop??

    I'm Following! Be sure to check out my blog, i do fashion and social injustice. I'd love if you'd follow back too :)

    God bless,

  37. I LOOOVE all of the photos!! I need to go vintage shopping!!

    Tweet Me!

  38. Love, love, love vintage shops! So many great things you can find there that "spice up" your outfit :)

    Lovely blog.. I'm soooo following you back! Thaks for your comment!


  39. Awesome pieces! I love your blog! It's so fun and has tons of great inspiration! Great pics too! Following you, too! ;0)

  40. The 70's are my fav fashion decade. I love the vest you bought!!!!
    Thanks for the comment btw!!!
    *now following

  41. what a lovely selection of vintage items! The store looks incredible!!

    x Aliya

  42. Very inspiring post. Thank you for sharing!